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Global fintech Ascenda announces partnership with Banque Saudi Fransi to power JANA Rewards program in the Middle East

Press Room by Press Room
June 18, 2022
in Finance
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SINGAPORE, June 16, 2022 /PRNewswire/ — Today Ascenda, the global loyalty technology company, announces a strategic partnership with Banque Saudi Fransi (BSF), the leading Saudi bank that has established itself as the most innovative financial services company in the region.

This best-in-class loyalty solution will tap into BSF’s JANA Rewards Program premium customer base and unlock critical high-value spend across the entire banking…



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