SINGAPORE, June 16, 2022 /PRNewswire/ — Today Ascenda, the global loyalty technology company, announces a strategic partnership with Banque Saudi Fransi (BSF), the leading Saudi bank that has established itself as the most innovative financial services company in the region.
This best-in-class loyalty solution will tap into BSF’s JANA Rewards Program premium customer base and unlock critical high-value spend across the entire banking…
